The White Rooms

Hart House
6 London Road
St Albans


01727 798399



About The White Rooms

Based in St Albans, The White Rooms brings together the perfect blend of modernity and comfort whilst delivering the very highest standards of service.

Location of The White Rooms

Just 20 minutes from central London and within easy reach of both the M25 and M1, The White Rooms is the perfect venue for focus groups, workshops or meetings.

VFA Quality Check

The Viewing Facilities Association (VFA) rated The White Rooms as follows:

Category Score
Staff 4.8 / 5.0
Equipment 4.6 / 5.0
Premises 4.7 / 5.0
Catering 4.8 / 5.0
Overall 4.7 / 5.0

The above assessment is based on a minimum of ten reports obtained independently from clients of the facility. Using a scale of 0-5, a viewing facility must score at least 3.0 in each section and must score a minimum of 3.5 overall to qualify for VFA membership.

Health and Safety Requirements
All members of the VFA are required to have an employers and public liability insurance certificate and to have conducted a Fire Risk Assessment.

Customer Testimonials

We have the following verified customer testimonials on record:

● The staff at The White Rooms are always friendly and helpful - we have used them many times and have found them to be very accommodating.

● This is an ideal location for us and we are keen to use them again now the refurbishment is complete.

● Delighted they are open again after the refurbishment - was always one of the best viewing facilities in the UK

Professional Affiliations

Viewing Facility Association members are required to have at least one member of staff who is also a member of the Market Research Society (MRS).

The following employees are members of the Market Research Society and bound by the MRS Code of Conduct: Alison Bainbridge

The following employees are members of the Association for Qualitative Research: Laura Robinson