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User Vision Focus

55 North Castle Street


0131 225 0858



About User Vision Focus

Designed with researchers in mind we offer state of the art facilities including two depth rooms/usability testing labs with observation for eight through one-way mirror. Plus a stylish and comfortable focus group studio.

Location of User Vision Focus

We are conveniently located in the centre of Edinburgh, close to both main train stations, and only 30 minutes from the airport.

VFA Quality Check

The Viewing Facilities Association (VFA) rated User Vision Focus as follows:

Category Score
Staff 4.8 / 5.0
Equipment 4.8 / 5.0
Premises 4.9 / 5.0
Catering 4.9 / 5.0
Overall 4.9 / 5.0

The above assessment is based on a minimum of ten reports obtained independently from clients of the facility. Using a scale of 0-5, a viewing facility must score at least 3.0 in each section and must score a minimum of 3.5 overall to qualify for VFA membership.

Last Customer Assessment

Health and Safety Requirements
All members of the VFA are required to have an employers and public liability insurance certificate and to have conducted a Fire Risk Assessment.

Customer Testimonials

We have the following verified customer testimonials on record:

● It was great, they truly did go over and beyond expectations and I will highly recommend it.

● Very friendly and attentive to our needs. Could not have asked for more.

● Very helpful staff, always courteous. Excellent buffet.

● The facility is perfect for our needs.

● Very helpful and proactive staff with a flexible attitude.

Professional Affiliations

Viewing Facility Association members are required to have at least one member of staff who is also a member of the Market Research Society (MRS).

User Vision Focus is a Company Partner of the Market Research Society and bound by the MRS Code of Conduct.

The following employees are members of the Association for Qualitative Research: Emma Kirk